Grandparent hugging consent ad pulled after criticism

The Irish minister for justice has criticized an advertisement produced by the Dublin Rape Crisis Center (DRCC) promoting consent, calling it "inappropriate and demeaning to grandparents".

The ad depicts two grandparents enthusiastically hugging a young boy, but when they approach their granddaughter she appears unhappy about the exchange.

It includes the message "not everyone wants a hug. Even from the people who love them".

The ad, which has since been removed, has attracted criticism and also received international coverage in publications such as the New York Post.

He said the video "does not represent the views of the Government".

"It was both inappropriate and demeaning to grandparents and has been removed by DRCC following my officials engagement with them.

Source: BBC News World RSS (Open Press / Translated Full Text)